Our Supporters

The Auckland Writers Festival is one of this country’s premiere cultural events and its largest and most successful literary event, hosting world leading commentators and writers in Auckland every year. The event is a highlight of New Zealand’s cultural calendar, it has annual attendances of more than 65,000 at over 140 events and it continues to grow.

The Event

  • Annually for 6 days
  • Next Event: Tuesday 16 – Sunday 21 May 2017
  • 120+ events
  • A record breaking 65,000+ attendances in 2016
  • 55,000 printed programmes distributed (including to postal database)
  • 210,000 crash fold inserts distributed nationally (in The New Zealand Herald and New Zealand Listener)
  • 16,000+ postal subscribers and 12,000+ email subscribers
  • Paid and contra advertising in the New Zealand Listener and The New Zealand Herald

Reasons to sponsor

  • Association with one of the country’s premiere international arts events
  • Access to engaged and discerning audience: educated, professional, social. 65,000+ attendances in 2016
  • Brand acknowledgment and advertising in 102 page programme (print run 55,000), on website and social media channels, in newsletters, and in communications to our 30,000+ subscribers
  • Product placement (in venue and at Festival events)
  • Exclusive client and staff hospitality opportunities and business-to-business networking opportunities
  • Connection with high-profile international commentators, journalists, scientists, political thinkers, economists
  • Delivery of corporate social responsibility objectives


Sponsorship starts from $10,000 plus GST. Based on your company’s current business and community objectives, we can work with you to tailor a sponsorship package that provides maximum benefit.

To discuss sponsorship please contact:
Tessa Yeoman, Marketing & Development Manager
Phone: +64 (09) 376 8074

Email: tyeoman@writersfestival.co.nz